NFT Paris never disappoints! Once again, it brought together an incredible mix of innovators, industry leaders, and forward-thinkers who are shaping the future of Web3. The energy was high, the conversations were insightful, and we walked away with fresh perspectives on how real-world assets (RWA) can be brought on-chain. Here’s a glimpse into what we’ve been diving into:
🔹 Building the Foundations for Web3 and RWA Integration
Tokenizing high-value assets isn’t just an idea anymore—it’s happening. There’s real excitement about bringing luxury goods, collectibles, and other valuable items onto the blockchain. But it’s clear that today’s tokenization models don’t quite work for these assets. That’s where we come in. At OwnerChip, we’re tackling these challenges with our NFC technology, ensuring that digital ownership is truly connected to the physical world.
🔹 Why Brands Are Embracing Digital Product Passports on Blockchain
Loyalty programs are evolving. Instead of just earning points, brands are using on-chain Digital Product Passports to create richer customer experiences. These digital IDs add value to physical products with exclusive content, perks, and a new level of authenticity. Plus, with upcoming regulations, brands are starting to see these passports as a must-have for compliance. We loved hearing insights from experts at Aura Blockchain Consortium, Hublot, Richemont, and absolute labs on why this shift is happening now.
🔹 Vaulting vs. Chipping Tokenized Physicals
Should high-value assets like fine art, trading cards, or rare wine bottles be stored in a vault or authenticated with an NFC chip? That was the big question in our discussion with Matt Bartlett (CAIA, VanEck). Both options have their benefits, but we believe in giving asset owners real, tangible ownership. That’s why we’re working on secure, practical solutions that make digital ownership feel real.
🔹 Testing MetaAnchor – Hands-On with Secure Authentication
A big thanks to Thomas Bergmüller of Authentic Vision GmbH for letting us test their demo package! Their secure anti-counterfeiting labels are a great step towards better authentication, and we’re excited to see how they can work alongside our own protocol to make tokenized assets even more secure.
🔹 Tokenizing the Largest Ever Gin & Tonic – Because Why Not? 🍸
Web3 isn’t just about serious business—it’s about having fun too! One of the quirkiest moments at NFT Paris was the tokenization of the largest-ever Gin & Tonic. Just goes to show that in this space, creativity has no limits.
Let’s Build the Future Together
The Web3 world is moving fast, and at OwnerChip, we’re making sure high-value assets aren’t left behind. If you’re a brand or marketplace looking to explore digital ownership, we’d love to chat. Drop us a message through our contact form and let’s make it happen!
